Digital Marketing Resources

Digital Marketing Resources

If you’re looking for a snapshot of our best digital marketing resources, you’ve come to the right place. We’ve assembled our most popular pieces on topics like list growth, Facebook marketing, mobile marketing strategy, customer lifecycle marketing, and more. Also, make sure to stay informed of the resource releases that matter most to you. Visit the Preference Center and opt in to your favorite communications so you don’t miss a thing.

 

x

Executive Guide: Salesforce Marketing Command Center

Read about how other businesses find major success with their own command centers. Learn more with our Executive Guide.
x

Financial Services Sector

Learn more about financial services marketers’ biggest priorities, success measures, and challenges.
x

Consumer Products and Retail Sector

Learn more about consumer products and retail marketers’ biggest priorities, success measures, and challenges.
x

Healthcare and Life Sciences Sector

Learn more about healthcare and life sciences marketers’ biggest focuses, success measures, and challenges.
x

Salesforce for Marketers: Advertising Index Q2 2016 Report

This quarterly report covers key advertising media benchmarks for Q2 2016 across key advertising platforms: Facebook, Instagram, Twitter, and LinkedIn.
x

The Forrester Wave™: Email Marketing Service Providers, Q3 2016

Discover how customer-focused teams are using email now — and why Salesforce’s tools were cited among those that lead the pack.
x

Connected Patient Report

Download your copy of the report to learn where communications must go for a holistic view of every patient — and a lifelong relationship with each one.
x

Marketing Cloud at Your Service

Marketing Cloud can help you take your customers on a journey from initial acquisition to brand advocacy. Discover new ways to reach your connected customer.
x

Salesforce for Marketing: Welcome to the Age of the Customer

What steps can marketers take to excel in an ever-changing digital landscape? Salesforce Marketing Cloud CEO Scott McCorkle and Chief Product Officer Bryan Wade offered insight into a new era of 1-to-1 customer journeys during Connections 2016.
x

Advertising Index Q1 2016 Report

This quarterly report covers key advertising media benchmarks (including CPC, CPM, CPI, and CTR) for Q1 2016 across key advertising platforms: Facebook, Instagram, Twitter, and LinkedIn.