Online clothing retailer Hautelook has a unique challenge: Every single day, their fashion catalog is refreshed with limited-quantity items that shoppers browse on the website. From a marketing perspective, this means that Hautelook must connect with email subscribers in a … Read the rest
When you think about a video game company like Sony Playstation, the words "email marketing" and "data analytics" don't exactly come rushing to mind. But in what is now being termed as the "Internet of Things," connecting with your audience … Read the rest
Since 1944, Bethany Christian Services has been connecting children and families, making the world a better place one family at a time. See the video below to learn more about how this nonprofit has utilized digital communications to better connect … Read the rest
As a brand with a long-standing tradition of success, Bissell knows how important it is to stay top-of-mind with customers. That's why they partnered with ExactTarget to create engaging, visually appealing email marketing campaigns.
Learn about the successes that this … Read the rest
Marketing is a contstantly challenging space, especially in the digital world where new channels continue to spring up without warning. Whether navigating social channels like Facebook and Twitter, or attempting to understand how mobile should be a part of 2013 … Read the rest
Interviewing our clients and hearing about their email marketing success firsthand is one of the best parts of my job at ExactTarget—especially when those stories are as compelling as First Midwest Bank’s!
Faced with the challenge of reducing operating expenses… Read the rest
One of the most powerful capabilities of email marketing is that it enables small brands to “level the playing field” with bigger competitors and produce AMAZING RESULTS.
And one of the best examples I can point to of how a small CPG … Read the rest