Automate customer journeys across email, mobile, advertising, your website, and the Internet of Things. Manage experiences across all marketing, sales, and service touchpoints to strengthen customer relationships.
Automate 1-to-1 messages, inspiring engagement — and re-engagement — with every interaction. Connect every touchpoint with your brand across marketing, sales, service.
Harness CRM Data.
Use data from anywhere in the Salesforce ecosystem to create more personalized customer experiences, driving conversions.
Automatically identify and respond to customers on channels they prefer. Tailor messages relevant to each customer’s interests using data on past purchases, level of engagement, and current needs.
Create one holistic experience for each customer to win customers back and prevent churn. Automatically identify the moment to take action — and know when it’s appropriate to pause.
Define specific goals, and measure everything from click-through rates, timing, channels, and conversions. Evaluate your progress, and optimize your strategy from any device with the Marketing Cloud Mobile App — and drive real results.
A robust marketing automation strategy saves time and resources. Drive revenue and customer retention while you focus on other parts of your business. Use Salesforce Marketing Cloud's marketing automation tools to customize every interaction based on customer data. Create memorable customer journeys through every touchpoint with your brand.
Email Marketing: Get sophisticated email marketing software that delivers results