Engage every visitor with tailored web and landing page experiences.

Web Studio

Use customer data to manage personalized marketing across web experiences. Quickly create landing pages for your campaigns and events.

Personalize content and offers.

Engage your customers with personalized marketing, such as recommended products, content, and offers.

Trigger emails based on behavior.

Re-engage customers who abandoned browsing sessions, shopping carts, or when items are back in stock.

Enhance your campaigns.

Speak with a consistent voice across your campaigns, integrating your message on the web across all other digital channels.

Enrich your customer profiles.

Add browsing behavior, purchase history, and attributes to enhance your customers' profiles.

See Marketing Cloud in action.

Discover new ways to build and manage 1-to-1 customer journeys with tailored, relevant content.

Inspire conversions with web personalization.

Tailor the web experience to each individual customer with personalized marketing — and increase engagement with your visitors.

web marketing by salesforce

Predictive Recommendations Engine

Deliver the most relevant integrated marketing communications — like blog posts, white papers, and product offers — and increase engagement and conversions in email and on the web.

Landing Pages and Microsites

Quickly create webpages. Add forms and capture data. Design and preview content across desktop and mobile. Analyze page views, click-through, and conversion rates.
data driven marketing for salesforce

We’re really excited when we think about the future and what we can do digitally with our clients.”

Stephanie Kendle | Manager of eBusiness Channel Marketing, Calamos

Discover new ways to reach your customers.

See details for every Marketing Cloud product and get real-world use cases for each one — in a variety of industries.