Product: Marketing Automation | Overview

Journey Builder

It’s more important than ever to develop real relationships with your customers. Journey Builder enables you to do just that by orchestrating targeted, individualised customer journeys across channels and devices. Our scalable 1-to-1 marketing engine puts the power of personalisation in the hands of marketers — allowing you to plan, personalise and optimise every interaction with each individual customer. Learn More


Optimised Content

Managing and personalising your content has never been easier. Salesforce Marketing Cloud gives you one place to store, search, edit and personalise all of your content. Learn More

Pardot B2B Automation

Marketers around the world are hungry for a B2B lead nurturing solution that integrates with their broader digital marketing efforts. Pardot, a company, delivers on that vision, as the only provider with true expertise in powering intuitive B2B marketing automation through:

  • Lead scoring
  • Lead nurturing
  • ROI and analytics

Visit to discover world-class B2B marketing capabilities, and start selling more without doing more.


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