Digital Marketing Resources

Digital Marketing Resources

If you’re looking for a snapshot of our best digital marketing resources, you’ve come to the right place. We’ve assembled our most popular pieces on topics like list growth, Facebook marketing, mobile marketing strategy, customer lifecycle marketing and more!

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5 Things You Should Know about the Salesforce Marketing Cloud

Learn how the world's most powerful 1:1 digital marketing platform helps you connect with customers, automate customer journeys, and get powerful results and ROI.
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50 Social Media Best Practices

We’ve defined these benchmark tactics based on customer reviews, colleague interviews and internal research. Use these 50 best practices as guiding principles to help you create an effective strategy of your own!
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Journey Builder Success Guide

With Journey Builder, you can leverage customer events and behaviors to create 1:1 conversations at scale. Plan the journey. Personalise the experience. Optimise the results. Orchestrate every step of the journey to deliver the right message, at the right time, and on the right channel.
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Best of the Email Swipe File 2014

Last year, we created The Best of the Email Swipe File, a showcase of 20 industry-leading emails for you to steal from, learn from, and test. This year, we’ve done it again, with the 2014 Best of the Email Swipe File.
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3 Building Blocks of the Customer Journey

Whether you’re a marketing novice or seasoned professional, we’ve broken down what it takes to move your marketing programmes from siloed touchpoints to seamless brand relationships.
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2014 Mobile Behaviour Report

Digital mobility and connectivity become more important every day. Learn more about the current state of mobile behaviour in this report.